Geez... So I gather that during the lockdown Thais have learned how to speak English? Or why on earth the English text apart from the "no entry for foreigners"?
Meanwhile they are pushing Thais to spend their money on domestic tourism, offering incentives if they cancel their international bookings and spend the money in Thailand.
And guess what? The hotels have the same rates as before the Covid. No discounts no efforts to win the heart of the customer.