@Bobby *******
Goes way beyond what brand of household products you use.
These private party and government data aggregators have dossiers on people that would make the Stasi green with envy.
It’s not just keeping track of what you buy, what you own, where you go, who you associate with, your politics, all the skeletons in your closet but also it’s being able to flip a switch and make your assets disappear.
Maybe you have job or business that puts you in a position where someone up the food chain decides you need to be controlled.
Or maybe you’re just a low level nobody who happens to have a job that can get you access to a high value target.
Or maybe you decide to speak out publicly against some corrupt people and actually make some ripples in the pond.
In the past you could make the argument that you simply weren’t important enough for anyone to bother going after you.
But now being targeted can be done automatically by computer systems at mass scale.
Look at the social credit system the Chinese built.
Oh and that’s just what you have to worry about from governments.
Doesn’t even get into what organized crime hacker groups can do when they gain access to this data which is often poorly secured.